Antonio Marazza is General Manager of Landor Milan, the main world consultancy agency in brand strategy and brand design. He collaborated with a large number of international brands, leading important project in brand positioning, brand architecture, naming, brand identity, brand experience and alignment of company culture to brand values and philosophy.
Stefania Saviolo is professor in Fashion and Luxury Management at Bocconi University and SDA Bocconi School of Management. At SDA she founded and is Director of the International Master in Fashion, Exprerience & Design Management (MAFED). She’s also a top management consultant for leading companies in fashion, luxury and lifestyle industries, especially in brand management and creative processes. She published many books and articles both at national and international level.